Sustainable Fashion Week (SFW) is a non-profit organization that showcases designers who have made an impact in fashion sustainably. While there, I was the Sponsorship Outreach Intern, I helped secure vendors, models, and other participants for the event. This included drafting emails and templates for potential sponsorships and researching sustainable brands that align with our company.
Final Project Outcome
This whole experience was working towards getting everything together for the SFW event.
What I did
As the Sponsorship Outreach Intern at SFW, I used programs like Microsoft Outlook for scheduling mass emails and Microsoft Excel to keep track of models who applied to be in the show. I drafted templates and sent out emails to universities in the Washington D.C. area for student participation at the event. I researched businesses locally that supported the values of our company and sent out offers for potential sponsorships. Furthermore, I followed up with models consistently before the show to give them information about fittings, model call time, and designer lists. As well as kept track of all the Hair/MUA, donations, potential sponsors, and any other emails that came in. I was able to reach out and meet so many people from different industries to make this event happen!
What I learned
From my experience, I have gained such an amazing understanding of PR, communications, sponsorships, and what it takes to run a big-scale fashion show event. Since this is a non-profit, sustainable company, it has given me a deeper understanding of why it's important to prioritize environmental responsibility. I deeply value this ethical principle and will carry its influence into all my future roles. My internship was remote, so this allowed me to globally network as there were other interns at the company in Paris. It also allowed me to independently problem solve, take ownership, and prioritize tasks effectively. Overall, this opportunity has allowed me to improve my technology skills through different applications, the importance of conveying messages effectively to various audiences, and to improve my communication and self-advocacy skills.