During my most recent internship at a local small business, Island Premium Printing, I learned the full process of screen printing and design-to-garment, from helping with production to running the store independently. I also saw firsthand how small dreams can grow into real visions. On top of that, I managed their social media, modeled, styled, and coordinated shoots, which gave me a well rounded look at both the creative and day to day side of the business.
Final Project Outcome
This photo is me screen printing tote bags at the City of the Hills Festival, which was one of my favorite hands on parts of the internship. I am using it on Instagram to bring the store’s social media back to life and start sharing more behind the scenes of what we have been working on.
What I did
During my internship, I helped my boss come up with new design ideas and got to be part of the creative process behind the products. I often worked independently, opening and closing the store on weekends and handling the retail daily operations on my own. I also managed the brand’s social media, creating content that fit the style and personality of the business. In addition, I helped style and assist with photoshoots, which gave me more experience on the creative side of marketing.
What I learned
From this internship, I learned how to take a vision and carry it out from start to finish like a business owner, which inspired me to want to try doing it myself one day. I also learned how screen printing and DTG processes work and got a better sense of how products are actually made. I learned a lot about the target market and how to come up with design ideas that would sell for the brand. On top of that, I helped style and work on photoshoots, which showed me how much visuals matter for a brand’s identity.
